Amazon flash mob →
machineofdeath.net
Based on an awesome Dinosaur Comic and hundreds of reader contributions, Ryan North and friends made an anthology of stories about the Machine of Death. As an experiment, they organized a flash mob on Amazon where everybody was encouraged to buy the book on 26. October. And it worked - they went no. 1 on Amazon’s sales ranking! Sweet little indie publishing stunt. Sadly I didn’t discover it until a few hours too late, so can’t say I contributed much…